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Hello,

I’m Isabel - a freelance copywriter and SEO nerd. Swedish is my native language and I have 5+ years of experience within e-commerce (both national and international), SEO and web editing.

I live in Uppsala, Sweden, but I’m able to work fully remote. Some things I like:

  • Google

  • coffee and a traditional Swedish fika

  • travel

  • #vanlife


MY SERVICES

SEO-search engine optimization

With experience from both in-house SEO and digital agencies I know what it takes to rank on the first page. I offer keyword- and competitive analysis, sitemap and URL analysis, content strategies and tech audits (for the Swedish market). I do SEO on both an operative and strategic level.

writer/digital copy

I’ve been working as a content manager, web editor and as a freelance writer the past years. I have special knowledge within fields such as banking/finance, interior design, travels, beauty and digital marketing.

I’ve been writing blog posts, e-mail marketing copy, UX-copy, landing pages, product descriptions and articles.

web design & web editor

Are you a small business looking for a modern and affordable website? I’m using Wordpress or Squarespace to design websites - always with the intention to make them as easy and tractable as possible. I can also manage and publish content for you when the site is up and running.


take a look at my cv

 

I consider myself a generalist in digital marketing with an extra love for SEO. My previous experience in fast growing, multinational e-commerce businesses has taught me the importance of translated, SEO optimised and country specific content - services I’ll gladly help you with!

 

Self employed

  • SEO-specialist and freelance writer.
    2020 - ongoing


 

SearchIntent (digital agency)

Searchintent is a SEO/SEM agency. I worked here as a consultant for almost two years, which has given me deep knowledge about SEO - both on an operative and strategic level.

  • SEO-specialist
    2018 - 2020


 

Desenio

Desenio is an e-commerce business selling posters and wall art online. The company was founded in Sweden 2010 and has grown exponentially. Today, Desenio has an online presence in 33 countries and counting. During my two years working here, I’ve got the chance to launch Desenio in the rest of Scandinavia, France, Spain, Italy and the US.

  • E-commerce manager, desenio.com
    2017 - 2018

  • E-commerce coordinator, desenio.com
    2016 - 2017


 

Bangerhead

  • Content manager, 2016


 

Travelled the world


 

Renée Voltaire

  • Web editor, 2012 - 2014